Ferrari arrived fashionably late to the super-SUV party. But what an entrance. The Purosangue SUV sure is pretty, and it was designed and engineered to be a Ferrari first, with a broad-shouldered look and a wide, low stance. Rear doors and a livable back seat are there to satisfy buyers’ desire for a Ferrari “family car” but nothing distracts from the Purosangue’s true purpose: to thrill. With its 715-hp, naturally aspirated V-12, an all-wheel-drive system adapted from the Ferrari FF’s, and a novel active suspension that almost eradicates body roll, the Purosangue is even more special than its high-dollar competitors from the super-sports-car brands. Those include the Lamborghini Urus, the Porsche Cayenne Turbo, and the Aston Martin DBX. There are some quirks, however, including a steering wheel overloaded with controls and the lack of a center touchscreen to manage vehicle functions—a fussy, inscrutable haptic system takes its place—but we expect buyers will look past those issues and the $400k-plus price tag and appreciate this low-slung four-door for what it is: a beautiful Ferrari that happens to have four seats.
The 2024 Ferrari Purosangue is a Different Kind of Exotic SUV
The Purosangue is unchanged going into its second model year.
A host of luxury and performance features come standard on the Purosangue, but Ferrari does have some options that buyers may want to consider. Massaging front seats might be a nice thing to have after a long day of cruising down the Monte Carlo coast, and sunseekers may be tempted by the available electrochromic glass roof. Either way, we’d suggest making liberal use of Ferrari’s personalization options to create a Purosangue that’s puro you.
Engine, Transmission, and Performance
To purists scoffing at an SUV wearing the famed prancing-horse badge, we’ll point to the naturally aspirated 6.5-liter V-12 engine lurking under the Purosangue’s hood. Nothing says Ferrari more than a screaming twelve-cylinder, this one making 715 horsepower and 528 pound-feet of torque, and it even wears the brand’s signature red-painted valve colors. We came away from our initial test drive quite impressed with the Purosangue’s handling and performance, alleviating any remaining doubt we had that Ferrari’s first SUV would be a dud. An adaptive suspension system is standard and uses an electric motor at each corner of the SUV to apply force to the dampers during cornering maneuvers to quell body roll. As such, the Purosangue has no need for traditional anti-roll bars, and it can also hunker down during hard driving by reducing its ride height by 0.4 inches. At full chat, the Purosangue does its best impression of its sports car siblings.
